Bringing Innovation to Life: How RapidMade is Redefining Trade Show Display Models
From Concept to Captivation
In the high-stakes world of trade shows and interactive marketing, capturing attention is everything. Companies invest heavily in their exhibits, but standard banners and digital screens often fail to leave a lasting impression. RapidMade, a leader in advanced manufacturing and custom fabrication, is changing that dynamic with custom trade show display models—highly detailed, interactive representations of products that engage attendees and communicate value in ways traditional displays cannot.
“When a customer can touch, see, and even manipulate a physical model, they form a connection that’s impossible to achieve with a slideshow or static banner,” says Micah Chaban, VP of Sales and Marketing at RapidMade. “Our goal is to create immersive experiences that make our clients’ products the centerpiece of any trade show.”
Engineering Precision: The Cornell Pumps Success Story
One company leveraging RapidMade’s expertise is Cornell Pumps, a leading manufacturer of industrial pump systems. Transporting full-sized machinery to trade shows is often impractical, so Cornell turned to RapidMade to develop highly accurate scaled display models that preserve every intricate detail.
The process begins with Cornell providing SolidWorks CAD files, allowing RapidMade’s engineers to create an exact 3D-printed replica. From there, the team color-codes components, custom-paints each part, and assembles the models to ensure a polished, professional finish. The final product is securely mounted on a custom-designed base, with options for Pelican cases for transport and acrylic display enclosures for a museum-quality presentation.
“Cornell Pumps’ models aren’t just visually striking; they’re functional marketing tools,” says Chaban. “Their sales teams use them to explain complex engineering concepts in a simple, hands-on way—something that resonates with potential buyers.”
Beyond Static Displays: The Rise of Interactive Exhibit Models
Trade show attendees spend mere seconds deciding whether to stop at a booth. To combat this fleeting attention span, RapidMade offers interactive exhibit models that actively engage visitors:
- LED lighting to highlight key features
- Augmented reality (AR) overlays for in-depth digital explanations
- Removable, touchable parts to illustrate functionality
- Motorized or sensor-driven elements for real-time interaction
“Our interactive models transform passive attendees into engaged participants,” explains Chaban. “Whether it’s a mechanical cutaway model or a display with embedded electronics, we make sure the experience is unforgettable.”
Designed for Durability, Built for Travel
Trade shows demand more than just eye-catching visuals—they require resilient, travel-ready models that can withstand repeated transport and setup. RapidMade achieves this by combining:
- High-resolution 3D printing for intricate details
- CNC machining and laser cutting for precision
- Advanced coatings and reinforced materials for durability
With a focus on lightweight yet sturdy designs, their models can be shipped worldwide without fear of damage, reducing logistical headaches while maximizing return on investment.
Elevate Your Trade Show Strategy with RapidMade
For companies looking to elevate their trade show and interactive event marketing, RapidMade provides custom trade show display models that do more than just inform—they captivate. From scaled prototypes and exploded-view models to interactive product demonstrations, RapidMade ensures your brand stands out in a crowded exhibit hall.
Discover how RapidMade can transform your trade show presence: rapidmade.com
